The Dirt

Ask any product manager how they got into the role, and they are likely to share some story about how it "happened by accident" or "they had some other job and they fell into product management." Some even say "I didn't know what a product manager did." And the current President of the Boston Product Management Association, Bruce McCarthy, is no different. In this episode, Bruce talks about the biggest challenge for product managers - product roadmaps. Roadmaps done right can be a powerful way to get everyone on board with your product strategy and focused on delivering value to customers and the organization. Done wrong they can lead to broken promises and unhappy stakeholders.

Direct download: Bruce_McCarthy_-_FINAL3.mp3
Category:tech -- posted at: 12:34pm EDT