The Dirt

Who should talk to users? The answer is EVERYONE should talk to users. That means designers, product managers, sales, marketing, and yes, engineers. Without user research, how will you know you are building products that people will want? I sat down with Paul Cheek and C. Todd Lombardo of Vempathy to talk about quantifying qualitative user research using AI and machine learning.

Direct download: Vempathy_-_FINAL.mp3
Category:tech -- posted at: 9:53am EDT